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Reviews

Monitor and reply to reviews

See new reviews across your locations and reply without leaving SearchOps.

Last reviewed June 20262 min read

Reviews shape both your ranking and whether people choose you. SearchOps brings reviews from your connected locations into one place, so you can spot new ones quickly and reply without hopping between accounts.

What you'll need

See your reviews

  1. Go to Reviews in the dashboard.
  2. The overview shows totals across every location: total reviews, average rating, and how many locations are monitored.
  3. Open a location to read its reviews, newest first, with the rating, the reviewer, and any reply already posted.

Monitoring reviews does not cost credits. It is included on every paid plan.

Reply to a review

  1. Open the review and select Reply.
  2. Write your response, or let SearchOps draft one for you and edit it.
  3. Post it. The reply goes to Google and appears on your listing once Google processes it.

When SearchOps drafts a reply, you can set the tone, whether it uses the reviewer's name, whether it includes an emoji, and how long it should be, so the result sounds like you rather than a template.

Tip: Replying quickly, especially to critical reviews, signals to future customers that you are responsive. Aim to reply to everything, not just the good ones.

Automatic replies (Pro and above)

On Pro and higher you can set a rule that replies to new reviews for you. To protect your reputation, automatic replies are deliberately conservative:

  • They only apply to higher-star reviews, never to a 1 to 3 star review, which always deserves a personal response.
  • You control the tone, sign-off, whether the reviewer's name is used, and any guidance for how replies should read.
  • You can limit them to reviews that have no reply yet.

Warning: Always handle low-star reviews yourself. Automatic replies are designed never to touch them, because a poor review needs a genuine, specific response.

Writing good replies

  • Thank the reviewer and keep it brief and human.
  • Address specifics without sharing private details.
  • For a poor review, acknowledge the issue and offer to make it right offline.

Next steps

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